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Developing private label gin
From characteristic botanicals and recipes to bottle design, label, and complete production in our own distillery.

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Create your own gin brand with flavor and style

Gin is a strong and versatile choice for a private label beverage brand. Thanks to the endless variety in botanicals, flavor profiles, bottle presentations and packaging, you can create a brand that stands out powerfully on the shelf or behind the bar.

We help you develop a unique gin concept that seamlessly aligns with your target audience, sales channel, and unique brand story. Because we have both the creative design and the physical distillery under one roof, we perfectly align the recipe, flavor direction, bottling, and production from day one with the brand design, label choice, and packaging.

The result: A high-quality private label gin that is consistent from the very first sketch and the first copper pot distillation to the final premium presentation.

Discuss your gin concept



A gin brand that is instantly recognizable on the shelf

The gin market is competitive and dynamic. A bottle must not only be beautiful; it must communicate at a glance why the consumer or hospitality buyer chooses your brand. That’s why we translate the unique character of your gin concept into a strong visual identity, a striking label style, and a memorable packaging.

  • Logo & label design

    We develop a recognizable visual style that perfectly reflects the liquid character of the gin. Whether it’s a classic, spicy, botanical, ultra-sleek modern, or an artistically pronounced appearance; the design tells the story.

  • Exclusive bottle presentation

    The shape of the glass determines the first impression. We align the bottle shape, the type of closure (such as a premium natural cork or a sleek screw cap), the specific label material, and luxury finishes (such as hot foil or embossing) seamlessly with the desired brand experience.

  • Premium packaging & gift sets

    The brand experience does not stop at the bottle. From a striking single-bottle gift box to a luxurious, complete presentation set for corporate gifts or holiday packages: the right outer packaging significantly increases the perceived value of your gin brand.

The complete gin experience: glass, serve, and presentation

A premium gin brand lives not only in the bottle but especially at the magical moment when the cork is removed and the drink is poured. The ultimate perfect serve, the choice of glass, the garnish, and the presentation together determine how your gin is experienced by guests at the bar, consumers at home, and critical retail buyers.

We think strategically with you about the complete rituals surrounding your drink:

  • Signature serve & garnish

    We collaboratively develop the ideal signature drink for your brand. Which premium tonic matches best with your recipe? Which specific botanicals or dried fruits (such as pink peppercorns, star anise, or orange zest) enhance the flavor profile in the glass?

  • Glass choice & mixology

    The presentation depends on the right glassware – from an iconic, large copa glass (balloon glass) to a sleek tumbler for unique cocktails. The color of the spirit, the clarity of the ice, and the serving moment all contribute to the overall brand experience. We ensure that your gin performs flawlessly in the world of high-end mixology.

  • Hospitality, retail & corporate gifts

    Whether your gin needs to shine on the back bar of a trendy hospitality venue, on the shelf of a specialty store, at large-scale events, or as a luxury corporate gift; we ensure that the bottle, the packaging, and the serving method together tell one powerful, commercial story.

The result: Your gin not only gets a masterful flavor profile but also a recognizable, tangible experience that impresses and encourages the next order.


Botanicals, flavor profile & recipe: the soul of your gin

The unique identity of a gin is entirely determined by the perfect balance between botanicals, citrus fruits, roots, herbs, and floral notes. The careful interplay of these ingredients determines the aroma, complexity, and the final mouthfeel. We translate your unique brand idea into an exclusive, custom flavor direction and a technically feasible recipe base.

  • Determining flavor direction & character

    Together, we chart the flavor course of the spirit. Will it be a traditional, dry gin with a powerful leading role for the juniper berry (like a classic London Dry)? Or will you opt for a fresh, fruity, floral, or modern-spicy variant (like a New Western or Pink Gin)? We tailor the profile exactly to your target audience.

  • Tasting, testing & refining

    Before we fire up the large copper stills, we first create small-scale test batches. During these intensive testing rounds (the sampling) we will together assess the balance and the liquid brand experience. We refine the recipe to the drop with precision, so the gin only goes to the production line when it is absolutely perfect.

From botanicals to masterpiece:

Whether you work with local ingredients or exotic spices; we provide a unique gin recipe that ranks qualitatively at the top of the market.

 

Creëer een Gin-merk dat de zintuigen prikkelt.

From the perfect blend of botanicals to a design that pops off the shelf.

We combine the art of distillation from Brouwhoeve with groundbreaking brand design.

Het Merk: Visuele Verleiding

De gin-markt is competitief. Een fles moet niet alleen mooi zijn, hij moet een verhaal vertellen dat consumenten direct willen delen:

Creative Mastery:Gin allows for bold designs. We work with refined illustrations, colorful patterns, and unique typography that highlight the personality of your brand.

Printing techniques at the highest level:We use transparent labels for a 'depth effect', tactile coatings that allow the botanicals to be felt on the bottle, and luxury foil printing (such as silver or rose gold) for a premium finish.

The Experience: Glass & Presentation

De uitstraling van gin wordt bepaald door de combinatie van vorm en materiaal:

Glass selection:From elegant, slender bottles to robust apothecary bottles with a modern twist. We advise on the shape that enhances your brand identity.

Packaging:We design and deliver eye-catching gift packaging and luxury printed boxes. Perfect for the hospitality industry, specialty stores, or as an exclusive corporate gift, where the box immediately confirms the quality of the gin.

The Spirit: The art of botanicals

Gin is een wereld van eindeloze smaakcombinaties. Samen met de meester-distillateurs van Brouwhoeve ontwikkelen we een receptuur die exact aansluit bij jouw merkverhaal:

Unique Recipe: Whether you choose a classic London Dry, a fruity Pink Gin, or a contemporary New Western Style: we select the right herbs, spices, and citrus fruits.

Small Batch & Signature: We offer the possibility for exclusive 'small batch' productions, ensuring quality and authenticity in every drop.

Flavor as a foundation: The flavor profile serves as the inspiration for the visual story. A fresh, floral gin calls for a different design than a spicy, bold variant.

Examples of gin concepts: let yourself be inspired

Inspiration & portfolio

From the first botanical to an iconic gin brand

We guide you at every step. Let us translate your vision into a tangible product that is ready to be served.

A label that is as strong as the content

Ready to develop your private label gin?

From the initial flavor direction and a unique, award-winning recipe to the exclusive bottle design, label styling, premium packaging, and full production. We guide you step by step to develop your gin concept in a professional and commercially strong manner.

Leave the complexity of legislation, logistics, and distillation to us, so you can fully focus on the market introduction.

Schedule a gin intake