Wildlife Vodka: A proprietary vodka line with three accessible flavor variants
With Wildlife Vodka, we demonstrate how an accessible vodka concept can grow into a commercially strong and visually recognizable brand. This project is a strategic portfolio case managed in-house. No external client, but a completely independent process in which we have seamlessly integrated all our expertise – flavor development, brand experience, bottle design, labeling, and series recognition. We were at the helm of the complete positioning and brand development.
A smooth base, three commercial flavors
The strength of the Wildlife line lies in its foundations: an exceptionally smooth and accessible base vodka. To immediately appeal to a broad audience and claim shelf space, we have strategically expanded this concept with multiple flavoured variants.
In this case study, we focus on the three distinct main flavors that form the core of the range:
Wildlife Vodka Vanilla
Wildlife Vodka Raspberry
Wildlife Vodka Lemon
Versatility in the mix
We have consciously positioned Wildlife Vodka as an extremely versatile spirit. While many vodkas can be sharp, the flavor profile of Wildlife is characterized by a soft, round texture with subtle, lightly sweet tones. This accessibility makes the vodka – and the three flavor variants – the ultimate base for creative cocktails and refreshing mixed drinks.
Wildlife Vodka: a proprietary vodka line with three accessible flavor variants
With Wildlife Vodka, we demonstrate how an accessible vodka concept can grow into a commercially strong and visually recognizable brand. This project is a strategic portfolio case managed in-house. No external client, but a completely independent process in which we have seamlessly brought together all our expertise – flavor development, brand experience, bottle design, labeling, and series recognition. We were at the helm of the complete positioning and brand development.
A smooth base, three commercial flavors
The strength of the Wildlife line lies in its foundations: an exceptionally smooth and accessible base vodka. To immediately appeal to a broad audience and claim shelf space, we have strategically expanded this concept with multiple flavoured variants.
In this case study, we focus on the three distinct main flavors that form the core of the range:
Wildlife Vodka Vanilla
Wildlife Vodka Raspberry
Wildlife Vodka Lemon
Versatility in the mix
We have consciously positioned Wildlife Vodka as an extremely versatile spirit. While many vodkas can be sharp, the flavor profile of Wildlife is characterized by a smooth, round texture with subtle, lightly sweet notes. This accessibility makes the vodka – and the three flavor variants – the ultimate base for creative cocktails and refreshing mixed drinks.
The starting point: A vodka line that is immediately understood
Vodka is a category where clarity is crucial—both literally in the glass and commercially on the shelf. A consumer must understand at a glance what the product is, which flavor variant they have in hand, and when the drink can be poured.
In developing Wildlife Vodka, the challenge was not to come up with a complicated or elitist premium story. The focus was on strong, extremely accessible brand building. The complete line had to remove barriers and invite trying. The result is a concept that is fresh enough for creative cocktails, communicates clearly in retail, and is recognizable enough to function directly as a consecutive series.
Freedom, adventure, and energy
The name Wildlife plays a key role in this positioning. The name immediately evokes strong associations with freedom, pure nature, adventure, and dynamic energy. This aligns seamlessly with our vision for this line: Wildlife does not want to be heavy or classic, but rather positions itself as a fresh, modern, and widely applicable alternative within the vodka market.
The starting point: A vodka line that is immediately understood
Vodka is a category where clarity is crucial—both literally in the glass and commercially on the shelf. A consumer must understand at a glance what the product is, which flavor variant he or she has in hand, and when the drink can be poured.
In the development of Wildlife Vodka, the challenge was not to come up with a complicated or elitist premium story. The focus was on strong, highly accessible brand building. The complete line had to remove barriers and invite trying. The result is a concept that is fresh enough for creative cocktails, communicates clearly in retail, and is recognizable enough to function immediately as a consecutive series.
Freedom, adventure, and energy
The name Wildlife plays a key role in this positioning. The name immediately evokes strong associations with freedom, pure nature, adventure, and dynamic energy. This aligns seamlessly with our vision for this line: Wildlife does not want to be heavy or classic, but rather positions itself as a fresh, modern, and versatile alternative within the vodka market.
Our total direction: Brand, bottle, label, and series concept
Because Wildlife Vodka is a product from our own portfolio, we were able to fully implement our vision of a modern, commercial beverage line in-house. The strength of this project lies in the total synergy: we have created a concept that not only tastes excellent but is visually and commercially correct from A to Z. Especially with a product line that consists of multiple flavor variants, immediate recognition is essential for success in the market.
In developing our own vodka brand, we have utilized all our disciplines:
Brand Concept & Positioning: Strategically positioning an energetic, quirky, and accessible brand in the market.
Brand Design: A powerful, modern visual identity that directly appeals to the right target audience.
Bottle Choice & Bottle Presentation: The selection of a sleek bottle that is perfectly manageable in the hospitality industry and stands out in retail.
Label Design: A fresh label that reflects the purity of the vodka.
Series Recognition & Flavor Coding: A smart and intuitive system of colors and flavors that allows the bottles to visually communicate with each other.
Visual Style & Tone of Voice: A clear, inviting, and adventurous communication style.
Webshop & SEO Positioning: Complete online optimization for maximum visibility and direct sales.
Commercial Application: A sharp focus on broad applicability for both the cocktail market (hospitality) and retail.
The power of a visual unity.
Our focus was on presenting Wildlife as a strong, complete product line. The challenge with this own concept lay in the visual balance: the three flavors (Vanilla, Raspberry, and Lemon) had to be clearly distinguishable from each other, but at the same time unmistakably part of the same family.
This visual unity is crucial, both in the physical shelf and in the webshop. A consumer must see in a fraction of a second: this is Wildlife Vodka, and from this flavor palette, I choose my favorite.
Our total direction: Brand, bottle, label, and series concept
Because Wildlife Vodka is a product from our own portfolio, we were able to fully roll out our vision for a modern, commercial beverage line under our own management. The strength of this project lies in the total synergy: we have created a concept that not only tastes excellent but is visually and commercially consistent from A to Z. Especially for a product line that consists of multiple flavor variants, immediate recognition is essential for success in the market.
In the development of our own vodka brand, we have utilized all our disciplines:
Brand Concept & Positioning
Brand Design
Bottle Choice & Bottle Presentation
Label Design
Series Recognition & Flavor Coding
Visual Style & Tone of Voice
Webshop & SEO Positioning
Commercial Application
The power of a visual unity.
Our focus was on presenting Wildlife as a strong, complete product line. The challenge with this own concept lay in the visual balance: the three flavors (Vanilla, Raspberry, and Lemon) had to be clearly distinguishable from each other, while at the same time undeniably remaining part of the same family.
This visual unity is crucial, both on the physical shelf and in the webshop. A consumer must see in a fraction of a second: this is Wildlife Vodka, and from this flavor palette, I choose my favorite.
The craftsmanship in our distillery: Production and flavor balance
In our own distillery, we brought together essential production knowledge, recipe development, and technical finishing. When distilling a premium vodka, everything revolves around three pillars: absolute purity, smoothness, and impeccable balance. The spirit must have a completely clean and smooth foundation.
For the pure base of the brand, we exclusively use carefully selected grains and pure spring water. By distilling the distillate multiple times with utmost precision, we guarantee maximum purity and a characteristic smooth mouthfeel.
The challenge of flavored vodka
In the development of the flavored variants, we faced an additional, complex challenge. The added flavor must be clearly, fully, and recognizably present, but the spirit must not, under any circumstances, become artificial, syrupy, sticky, or too heavy.
The craftsmanship in our distillery: Production and flavor balance
In our own distillery, we brought together essential product knowledge, recipe development, and technical finishing. When distilling a premium vodka, everything revolves around three pillars: absolute purity, smoothness, and impeccable balance. The spirit must have a completely clean and smooth foundation.
For the pure base of the brand, we exclusively use carefully selected grains and pure spring water. By distilling the distillate multiple times with utmost precision, we guarantee maximum purity and a characteristic smooth mouthfeel.
The challenge of flavored vodka
In the development of the flavoured variants, we faced an additional, complex challenge. The added flavor must be clearly, fully, and recognizably present, but the spirit must not, under any circumstances, become artificial, syrupy, sticky, or too heavy.
Aroma and flavor profile:
Three flavors within one line
Making of:
From brand idea to flavored vodka line
Legislation and category
Vodka and flavored vodka
The end result:
A recognizable
vodka line with commercial strength
Wildlife Vodka: three flavors within one line
Wildlife Vodka was developed as a line with accessible flavors that pair well with cocktails, mixed drinks, and festive serving moments. Each variant has its own character, but remains a recognizable part of the same Wildlife family.
Flavor direction:
+ Soft
+ Warm
+ Creamy
+ Vanilla
+ Lightly sweet
+ Accessible
+ Cocktail-friendly
Serving suggestion:
+ 50 ml Wildlife Wodka Vanille
+ 100 ml premium ginger ale of cola
+ Veel ijs
+ Garnering:
- Sinaasappelschil
- Vanillestokje
Wildlife Vodka Raspberry
Wildlife Vodka Raspberry is the fruity variant within the line. Brouwhoeve describes this vodka as a combination of premium vodka and the refreshing taste of natural raspberries. The general Wildlife page mentions sweet, fruity notes and a smooth, velvety finish.
Serving suggestion:
+ 50 ml Wildlife Vodka Raspberry
+ 100 ml sparkling water or lemon-lime soda
+ Lots of ice
Wildlife Vodka Lemon
Wildlife Vodka Lemon is the fresh citrus variant of the line. Brouwhoeve describes Wildlife Vodka Lemon as a combination of the purity of vodka with the lively freshness of lemon, created for a refreshing citrus experience. The product page lists a volume of 70 cl and Spanish origin.
Flavor direction:
+ Fresh
+ Citrus
+ Lemon
+ Vibrant
+ Summery
+ Clean
+ Refreshing
Serveersuggestie:
+ 50 ml Wildlife Wodka Lemon
+ 100 ml ml tonic or sparkling water
+ Plenty of ice
+ Garnering:
- Lemon peel
- Mint or lime
Wildlife Vodka Vanilla
Wildlife Vodka Vanilla combines the purity of vodka with the soft, warm flavor of vanilla. We describe the product as a premium vodka with the delicacy and sweetness of authentic vanilla, suitable for sipping neat or to be used in cocktails such as a Vanilla Martini or Vanilla Mojito.
Wildlife Vodka: three flavors within one line
Wildlife Vodka has been developed as a line with accessible flavors that pair well with cocktails, mixed drinks, and festive serving moments. Each variant has its own character, but remains a recognizable part of the same Wildlife family.
Flavor direction:
+ Smooth
+ Warm
+ Roming
+ Vanilla
+ Lightly sweet
+ Accessible
+ Cocktail friendly
Serving suggestion:
+ 50 ml Wildlife Vodka Vanilla
+ 100 ml premium ginger ale or cola
+ Lots of ice
+ Garnish:
- Orange peel
- Vanilla pod
Wildlife Vodka Raspberry
Wildlife Vodka Raspberry is the fruity variant within the line. Brewery describes this vodka as a combination of premium vodka and the refreshing taste of natural raspberries. The general Wildlife page mentions sweet, fruity notes and a soft, velvety finish.
Serving suggestion:
+ 50 ml Wildlife Vodka Raspberry
+ 100 ml sparkling water or lemon-lime soda
+ Lots of ice
Wildlife Vodka Lemon
Wildlife Vodka Lemonis the fresh citrus variant of the line.BrouwhoevedescribesWildlife Vodka Lemonas a combination of the purity of vodka with the vibrant freshness of lemon, made for a refreshing citrus experience. The product page mentions a volumeof 70 cl and origin Spain.
Flavor direction:
+ Fresh
+ Citrus
+ Lemon
+ Vibrant
+ Summery
+ Clean
+ Refreshing
Serving suggestion:
+ 50 ml Wildlife Vodka Lemon
+ 100 ml tonic or sparkling water
+ Lots of ice
+ Garnish:
- Lemon peel
- Mint or lime
Wildlife Vodka Vanilla
Wildlife Vodka Vanilla combines the purity of vodka with the soft, warm flavor of vanilla. We describe the product as a premium vodka with the delicacy and sweetness of authentic vanilla, suitable for sipping neat or to be used in cocktails such as a Vanilla Martini or Vanilla Mojito.
Defining the brand idea: Accessibility as strength
The development of Wildlife Vodka began with one fundamental question: what should this line convey and mean for the market?
The answer was completely clear from the very first moment. We did not want to create a complicated niche spirit for a select group of connoisseurs, but a broadly accessible vodka line with clear flavors, a recognizable appearance, and maximum versatility. An honest, energetic, and modern product that the consumer understands immediately and simply enjoys taking along.
The brand foundation in six commercial pillars:
One recognizable vodka brand: A powerful, overarching brand identity with a wild, adventurous appearance that sticks immediately.
Three clear flavor variants: Clear, popular flavor profiles (Vanilla, Raspberry, and Lemon) that deliver exactly what the packaging promises.
Fresh and accessible appearance: A contemporary design that removes barriers and invites to try.
Excellent for cocktails and mixed drinks: A crystal clear and smooth base that effortlessly blends into any type of glass.
Strong series recognition: A smart visual family environment that enhances the bottles on the sales floor.
Commercially optimized: Designed for immediate sales success in both the physical liquor store and the online webshop.
In a flavoured vodka line, it is important that each flavor has a clear role. Too much
overlap makes the line unclear. Too extreme flavors make the line less broadly
marketable.
Therefore, three recognizable flavor directions were chosen:
+ Vanilla: soft, warm, and round
+ Raspberry: fruity, fresh, and festive
+ Lemon: citrus, vibrant, and refreshing
Together, these flavors create an accessible line.Vanilla is ideal for creamy and sweeter cocktails..Raspberryworks well in fruity mixed drinks. Lemonis fresh, crisp, and summery..
A flavored vodka starts with a good base. The flavor variant can be very appealing, but if the vodka itself is sharp or impure, the final product will be less balanced.
Wildlife Vodka Naturalis described by Brouwhoeve as a vodka made from carefully selected ingredients, the best grains, and pure spring water, distilled multiple times for maximum purity.
This base is important for the flavor variants. Vanilla, raspberry, and lemon should not fight against the alcohol but be supported by a smooth, clean base.
In flavor development, everything revolves around dosage.
A flavored vodka should taste recognizable,
but not be too sweet, heavy, or artificial.
For Wildlife Vodka, each variant was examined for:
+ Aroma intensity
+Sweetness
+ Mouthfeel
+Balance with alcohol
+ Aroma
+Color
+ Finish
+Cocktail application
Vanilla calls for roundness and warmth.Raspberrycalls for fruitiness without candy-like
excess.Lemoncalls for freshness and citrus tension without becoming too sharp.
Visual identity and series recognition: Choosing at a glance
At Wildlife Vodka, the visual presentation is at least as important as the taste in the bottle. In the beverage market—and certainly in the vodka segment—the consumer often makes a choice in a fraction of a second. Therefore, immediate series recognition is essential for commercial success.
We developed a sleek design concept for our own brand in which each specific flavor immediately gives off its own signal, while the overarching identity of Wildlife Vodka remains prominently visible. We achieved this through a clever interplay of color use, clear flavor names, energetic imagery, and a fixed, consistent label structure across the entire line.
The key strategic design choices:
Clear brand management: The name 'Wildlife Vodka' prominently and confidently claims the leading role on every label.
Mutual recognition: A fixed bottle and label shape guarantees a strong visual family bond between the flavors.
Intuitive color coding: Each flavor variant (Vanilla, Raspberry, Lemon) communicates through its own striking accent color, allowing the customer to blindly grab the right bottle from the shelf.
Fresh and accessible appearance: A modern, open, and unpretentious design that removes barriers and directly invites purchase.
Connection to the moment: The aesthetics breathe dynamism and adventure, making the brand visually perfect for festive moments and the creative cocktail scene.
Optimal presentation power: The high-contrast design not only 'pops' physically under the lighting in the liquor store but is also fully optimized for a razor-sharp display online in webshops.
Bottling, launching, and the commercial practice
After perfecting the recipes and refining the design, the crucial final step of the process followed: the bottling and the official commercial launch. We have consciously developed Wildlife Vodka for maximum versatility. Whether it's for a cozy evening at home, a premium cocktail at the bar, an energetic party, or an accessible gift; this product line adapts effortlessly to any setting.
A widely applicable product line
Thanks to the thoughtful flavor balance and the striking series recognition, the Wildlife line performs exceptionally well across various channels and concepts:
Creative cocktails & Premium long drinks: The ideal, smooth base that allows other ingredients to shine without overpowering.
Hospitality & Sparkling parties: A young, dynamic appearance that perfectly aligns with the experience in hospitality and the nightlife scene.
Liquor store presentation & Webshop sales: A visually high-contrast series that immediately 'pops' on the physical shelf and converts on the digital screen.
Gift packages: With the accessible flavors and the beautiful bottle presentation, a perfect addition to thematic gift sets.
Private label portfolio: A tangible and successful example of our own innovative strength.
The ultimate blueprint for flavoured spirits
This result makes Wildlife Vodka not only a commercially successful, proprietary product line, but also the ultimate showcase for our business relationships. It is the perfect practical example for brands, retailers, and hospitality entrepreneurs looking to create their own private label vodka or an innovative flavoured spirits-line want to develop. With Wildlife we show that we master the entire process: from the selection of the grain distillate to the commercial success on the shelf.
Defining the brand idea: Accessibility as strength
The development of Wildlife Vodka started with one fundamental question: what should this line convey and mean for the market?
The answer was completely clear from the very first moment. We did not want to create a complicated niche spirit for a select group of connoisseurs, but a broadly accessible vodka line with clear flavors, a recognizable appearance, and maximum versatility. An honest, energetic, and modern product that the consumer understands immediately and simply likes to take along.
The brand foundation in six commercial pillars:
One recognizable vodka brand: A powerful, overarching brand identity with a wild, adventurous appearance that sticks immediately.
Three clear flavor variants: Clear, popular flavor profiles (Vanilla, Raspberry, and Lemon) that deliver exactly what the packaging promises.
Fresh and accessible appearance: A contemporary design that removes barriers and invites to try.
Excellent for cocktails and mixed drinks: A crystal clear and smooth base that effortlessly blends into any type of glass.
Strong series recognition: A smart visual family environment that enhances the bottles on the sales floor.
Commercially optimized: Designed for immediate sales success in both the physical liquor store and the online webshop.
In a flavored vodka line, it is important that each flavor has a clear role. Too much overlap makes the line unclear. Too extreme flavors make the line less broadly marketable.
That is why three recognizable flavor directions were chosen:
+ Vanilla: soft, warm, and round
+ Raspberry: fruity, fresh, and festive
+ Lemon: citrus, lively, and refreshing
Together, these flavors form an accessible line. Vanilla is ideal for creamy and sweeter
cocktails. Raspberry works well in fruity mixed drinks. Lemon is fresh, crisp, and summery.
A flavored vodka starts with a good base. The flavor variant can be very attractive, but if the vodka itself is sharp or impure, the end product remains less well balanced.
Wildlife Vodka Natural is described by Brouwhoeve as a vodka made from
carefully selected ingredients, the best grains, and pure spring water, distilled multiple times
for maximum purity.
That base is important for the flavor variants. Vanilla, raspberry, and lemon should not
fight against the alcohol, but be supported by a soft, clean base.
In flavor development, everything revolves around dosage. A flavored vodka should taste recognizable,
but not be too sweet, heavy, or artificial.
For Wildlife Vodka, each variant was examined for:
+ Aroma intensity
+ Sweetness
+ Mouthfeel
+ Balance with alcohol
+ Aroma
+ Color
+ Aftertaste
+ Cocktail application
Vanillacalls for roundness and warmth.Raspberrycalls for fruitiness without a candy-like excess.Lemoncalls for freshness and citrus tension without becoming too sharp.
Visual identity and series recognition: Choosing at a glance
At Wildlife Vodka, the visual presentation is at least as important as the taste in the bottle. In the beverage market—and certainly in the vodka segment—the consumer often makes a choice in a fraction of a second. Therefore, immediate series recognition is essential for commercial success.
We developed a sleek design concept for our own brand in which each specific flavor immediately gives off its own signal, while the overarching identity of Wildlife Vodka remains prominently visible. We achieved this through a clever interplay of color usage, clear flavor names, energetic imagery, and a fixed, consistent label structure across the entire line.
The key strategic design choices:
Clear brand management: The name 'Wildlife Vodka' prominently and confidently claims the leading role on every label.
Mutual recognition: A fixed bottle and label shape guarantees a strong visual family bond between the flavors.
Intuitive color coding: Each flavor variant (Vanilla, Raspberry, Lemon) communicates through its own striking accent color, allowing the customer to blindly grab the right bottle from the shelf.
Fresh and accessible appearance: A modern, open, and unpretentious design that removes barriers and directly invites purchase.
Connection to the moment: The aesthetics breathe dynamism and adventure, making the brand visually perfect for festive moments and the creative cocktail scene.
Optimal presentation power: The high-contrast design not only 'pops' physically under the lighting in the liquor store but is also fully optimized for a razor-sharp display online in webshops.
Bottling, launching, and the commercial practice
After perfecting the recipes and refining the design, the crucial final step of the process followed: the bottling and the official commercial launch. We have consciously developed Wildlife Vodka for maximum versatility. Whether it's a cozy evening at home, a premium cocktail at the bar, an energetic party, or an accessible gift; this product line adapts effortlessly to any setting.
A widely applicable product line
Thanks to the thoughtful flavor balance and the striking series recognition, the Wildlife line performs exceptionally well across various channels and concepts:
Creative cocktails & Premium long drinks: The ideal, smooth base that allows other ingredients to shine without overpowering.
Hospitality & Sparkling parties: A young, dynamic appearance that perfectly aligns with the experience in hospitality and the nightlife scene.
Liquor store presentation & Webshop sales: A visually high-contrast series that immediately 'pops' on the physical shelf and converts on the digital screen.
Gift packages: With the accessible flavors and the beautiful bottle presentation, a perfect addition to thematic gift sets.
Private label portfolio: A tangible and successful example of our own innovative strength.
The ultimate blueprint for flavoured spirits
This result makes Wildlife Vodka not only a commercially successful, proprietary product line, but also the ultimate showcase for our business relationships. It is the perfect practical example for brands, retailers, and hospitality entrepreneurs who want to develop their own private label vodka or an innovative flavoured spirits-line. With Wildlife, we demonstrate that we master the entire process: from the selection of the grain distillate to commercial success on the shelf.
Wildlife Vodka Vanilla
Aroma
Soft and warm vanilla tones, with a round and slightly sweet impression.
Flavor
Smooth and accessible, with vanilla, light sweetness, and a soft finish.
Character
A warm, round flavored vodka for cocktails, desserts, and accessible mixed drinks.
Wildlife Vodka Raspberry
Aroma
Fresh raspberry, red fruit, and a light sweet fruitiness.
Flavor
Fruity and soft, with recognizable raspberry notes and a velvety finish.
Character
A cheerful, fruity vodka for festive cocktails, long drinks, and summer serves.
Wildlife Vodka Lemon
Aroma
Bright lemon, fresh citrus, and a clean, vibrant aroma start.
Flavor
Fresh, citrusy, and invigorating. The lemon provides energy and makes the vodka ideal for
light mixed drinks.
Character
A fresh, summery citrus vodka for cocktails with tonic, sparkling water, or lemon-lime soda
Wildlife Vodka Vanilla
Aroma
Soft and warm vanilla tones, with a round and slightly sweet impression.
Taste
Smooth and accessible, with vanilla, light sweetness, and a soft finish.
Character
A warm, round flavoured vodka for cocktails, desserts, and accessible mixed drinks.
Wildlife Vodka Raspberry
Aroma
Fresh raspberry, red fruit, and a light sweet fruitiness.
Taste
Fruity and soft, with recognizable raspberry notes and a velvety smooth finish.
Character
A cheerful, fruity vodka for festive cocktails, long drinks, and summer serves.
Wildlife Vodka Lemon
Aroma
Bright lemon, fresh citrus, and a clean, vibrant aroma onset.
Flavor
Fresh, citrusy, and invigorating. The lemon provides energy and makes the vodka ideal for
light mixed drinks.
Character
A fresh, summery citrus vodka for cocktails with tonic, sparkling water, or lemon-lime soda
Serving Suggestions
Wildlife Vanilla Mule
Wildlife Raspberry Spritz
Wildlife Lemon Tonic
+ 50 ml Wildlife Raspberry Vodka
+ 150 ml sparkling water or prosecco
+ Lots of ice
+ Garnish: raspberries and mint
+ 50 ml Wildlife Lemon Vodka
+ 150 ml tonic
+ Lots of ice
+ Garnish: lemon peel and mint
+ 50 ml Wildlife Vanilla Vodka
+ 150 ml ginger beer
+ Lots of ice
+ Garnish: lime and vanilla
Serving Suggestions
Wildlife Vanilla Mule
Wildlife Raspberry Spritz
Wildlife Lemon Tonic
+ 50 ml Wildlife Vodka Raspberry
+ 150 ml sparkling water or prosecco
+ Lots of ice
+ Garnish: raspberries and mint
+ 50 ml Wildlife Vodka Lemon
+ 150 ml tonic
+ Lots of ice
+ Garnish: lemon peel and mint
+ 50 ml Wildlife Vodka Vanilla
+ 150 ml ginger beer
+ Lots of ice
+ Garnish: lime and vanilla
Legislation and category: Compliant craftsmanship within EU standards
Behind every successful beverage concept lies a strict legal and technical framework. Within European regulations, the definition of vodka is clearly established: to bear the name, vodka must have a minimum alcohol percentage of 37.5% . For the category flavoured vodka the exact same minimum of 37.5% alcohol, where the legislation provides specific room to aromatize, sweeten, blend, age, or color the distillate—provided this is done within the strictly applicable European quality rules.
For the development of our Wildlife Vodka line, this legislation is fundamentally important. Because the series consists of a crystal-clear base and distinct flavor variants, the technical and commercial execution is precise.
Our focus on legal precision:
Correcte alcoholpercentages: Zowel de pure variant als de smaken Vanille, Framboos en Lemon voldoen exact aan de wettelijke EU-minimumeis van 37,5%, wat de premium status van de spirit onderstreept.
Transparante etikettering: Alle smaaktoevoegingen en ingrediënten zijn volgens de geldende wetgeving geformuleerd en gedeclareerd, zodat het label 100% compliant is voor zowel binnen- als buitenlandse markten.
Foutloze commerciële communicatie: Door de productcategorieën vanaf de start juridisch correct te positioneren, sluiten marketinguitingen, webshopteksten en retailblends naadloos aan op de wetgeving.
As a distillery, we demonstrate with Wildlife Vodka that creative flavor innovation and strict legal compliance go hand in hand. This guarantees a safe, reliable, and market-ready product that is immediately ready for international distribution.
Legislation and category: Compliant craftsmanship within EU standards
Behind every successful drink concept lies a strict legal and technical framework. Within European regulations, the definition of vodka is clearly established: to bear the name, vodka must contain a minimum alcohol percentage of 37.5% . For the category flavoured vodka the exact same minimum of 37.5% alcohol, with legislation providing specific room to aromatize, sweeten, blend, age, or color the distillate—as long as this is done within the strictly applicable European quality rules.
The end result: A recognizable vodka line with commercial strength
For us as Brouwhoeve, Wildlife Vodka is a strong portfolio case in which all facets of our capabilities can come together: from the initial brand strategy and brand design to bottle presentation, label design, series recognition, and commercial positioning. For our distillery, this line represents the ultimate practical example of efficient production and precise flavor development within a highly competitive but extremely accessible beverage category.
Wildlife Vodka proves that success on the shelf depends on a conceptual approach. It is not just a random bottle with an arbitrary flavor; it is a thoughtful, full-fledged line with a strong name, a clear appearance, and immediately understandable flavor variants. The flavors Vanilla, Raspberry, and Lemon make the series widely applicable and directly usable for consumers, hospitality entrepreneurs, and retailers.
Want to create your own vodka or flavored spirits line?
This case study shows how we support brands, retailers, hospitality entrepreneurs, and external distilleries from A to Z in developing a successful own vodka or innovative flavoured spirits-line.
From the very first creative idea to the final brand story, and from the bottle choice and label design to the exact flavor profile, the series recognition and the final high-quality production in our distillery: every component is precisely tuned by our team to your brand identity, the target audience, and the specific sales environment.
Curious how we can realize your drink concept? Let's sit down together to discuss the possibilities.
Wildlife Vodka is not just a bottle with a flavor. It is its own line with name, presentation, flavor variants, and clear application.
Vanilla, Raspberry and Lemon make the
line widely applicable and easy to understand for consumers, horeca, and retailers.
Brouwhoeve supports ambitious brands, hospitality, and retailers among others with:
Strategy & Concept: Fully developing your own vodka brand or a versatile flavored vodka line.
Brand Design & Packaging: Designing a strong visual identity, including brand design, bottle selection, label design, packaging, and smart series recognition.
Flavor & Production: Custom flavor development and the artisanal production of your private label vodka, fully taken care of by Brouwhoeve.
Commerce & Activation: Writing converting webshop and SEO content and strategic guidance for a successful commercial launch.
The end result:a recognizable vodka line with commercial strength
For us at Brouwhoeve, Wildlife Wodka is a strong portfolio case in which all facets of our capabilities can come together: from the initial brand strategy and brand design to the bottle presentation, label design, series recognition, and commercial positioning. For our distillery, this line represents the ultimate practical example of efficient production and precise flavor development within a highly competitive, yet extremely accessible beverage category.
Wildlife Wodka proves that success on the shelf depends on a conceptual approach. It is not just a random bottle with a flavor; it is a thoughtful, full-fledged line with a strong name, a clear appearance, and immediately understandable flavor variants. The flavors Vanilla, Raspberry, and Lemon make the series widely applicable and directly usable for consumers, hospitality entrepreneurs, and retailers.
Want to create your own vodka or flavored spirits line?
This case study shows how we support brands, retailers, hospitality entrepreneurs, and external distilleries from A to Z in developing a successful own vodka or innovative flavoured spirits-line.
From the very first creative idea to the final brand story, and from the bottle choice and label design to the exact flavor profile, series recognition, and the ultimate high-quality production in our distillery: each component is carefully tailored by our team to your brand identity, the target audience, and the specific sales environment.
Curious how we can realize your beverage concept? Let's sit down together to discuss the possibilities.
Wildlife Wodka is not just a random bottle with a flavor. It is a proprietary line with a name, appearance, flavor variants, and clear application.
Vanilla, Raspberry en Lemon make the
line widely applicable and easy to understand for consumers, horeca, and retailers.
Brouwhoeve supports ambitious brands, horeca, and retailers among other things with:
Strategy & Concept
Brand Design & Packaging
Flavor & Production
Commerce & Activation
Time to bring your own spirit to market?
A private vodka is an extremely commercial and versatile tool. It can be strategically used as a new retail brand, an exclusive signature
spirit for your hospitality business, or as a high-quality private label addition to your existing portfolio.
Wilt u profiteren van onze ervaring met Wildlife Wodka en samen een drankconcept creëren dat naadloos aansluit bij uw doelgroep en verkoopomgeving?
We think and build with you from the first idea to the ready-to-use end product.
Time to bring your own spirit to market?
A private vodka is an extremely commercial and versatile tool. It can be strategically used as a new retail brand, an exclusive signature
spirit for your horeca business, or as a high-quality private label addition to your existing portfolio.
Do you want to benefit from our experience with Wildlife Vodka and create a drink concept together that seamlessly aligns with your target audience and sales environment?
We think and build with you from the first idea to the ready-to-go end product.
Frequently Asked Questions
Here are some frequently asked questions
Wildlife Vodka is a proprietary vodka line from Brouwhoeve, developed with support from Brouwhoeve for brand concept, brand design, label, bottle presentation, and commercial positioning.
For this case study, the focus is on three flavors: Vanilla, Raspberry, and Lemon. Brouwhoeve also showcases Wildlife Wodka Naturel as the base variant.
Brouwhoeve developed the complete brand concept, brand design, label, bottle presentation, and commercial positioning up to and including production and flavor development.
Wildlife Wodka is suitable for cocktails, long drinks, mixed drinks, hospitality, festive moments, and retail sales. The flavors Vanilla, Raspberry, and Lemon are developed to be easy to mix and widely applicable.
Wildlife Wodka Vanilla combines the smooth base of vodka with warm vanilla tones. This variant is suitable for creamy cocktails, desserts, and accessible mixed drinks.
Wildlife Wodka Raspberry has a fruity, fresh, and soft profile with recognizable raspberry tones. This variant pairs well with festive cocktails and summer serves.
Wildlife Wodka Lemon is fresh, citrusy, and lively. This variant is ideal for long drinks with tonic, sparkling water, or lemon-lime soda.
Yes. Brouwhoeve develops private label vodka and flavored spirits lines for brands, hospitality, retailers, and entrepreneurs. In addition, Brouwhoeve guides the process from concept, brand design, bottle, label, and flavor profile to production and commercial launch.
Frequently Asked Questions
Here are some frequently asked questions
Wildlife Vodka is a proprietary vodka line from Brouwhoeve, developed with support from Brouwhoeve for brand concept, brand design, label, bottle presentation, and commercial positioning.
For this case study, the focus is on three flavors: Vanilla, Raspberry, and Lemon. Brouwhoeve also showcases Wildlife Wodka Naturel as the base variant.
Brouwhoeve developed the complete brand concept, brand design, label, bottle presentation, and commercial positioning up to and including production and flavor development.
Wildlife Wodka is suitable for cocktails, long drinks, mixed drinks, hospitality, festive moments, and retail sales. The flavors Vanilla, Raspberry, and Lemon are developed to be easy to mix and widely applicable.
Wildlife Wodka Vanilla combines the smooth base of vodka with warm vanilla tones. This variant is suitable for creamy cocktails, desserts, and accessible mixed drinks.
Wildlife Wodka Raspberry has a fruity, fresh, and soft profile with recognizable raspberry tones. This variant pairs well with festive cocktails and summer serves.
Wildlife Wodka Lemon is fresh, citrusy, and lively. This variant is ideal for long drinks with tonic, sparkling water, or lemon-lime soda.
Yes. Brouwhoeve develops private label vodka and flavored spirits lines for brands, hospitality, retailers, and entrepreneurs. In addition, Brouwhoeve guides the process from concept, brand design, bottle, label, and flavor profile to production and commercial launch.